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Last modified: October 9, 2008
Last updated: October 9, 2008

 

Save Progressive Radio!

Progressive Talk Radio: Can it Work?

Sue Wilson article in the Bee: Sunday, May 11, 2008

There's a mournful hush in Sacramento these days, the empty sound of an entire political viewpoint quieted. More than 32,000 weekly listeners who once tuned to KSAC (1240 AM) to hear partisan Democrats beat up on President George W. Bush, now hear only Christian hip-hop.

There's nothing wrong with Christian hip-hop; it's a great outlet for artists breaking out of the gansta rap mold. But there are six other commercial radio stations licensed in the Sacramento area programming the Christian message. In the political realm, three local radio stations program 264 hours of partisan Republican radio talkers beating up on Democrats every week. Now, zero stations program any Democratic view whatsoever: 264-0.

This follows the national trend revealed in the 2007 Free Press and Center for American Progress study, "The Structural Imbalance of Political Talk Radio." Nationally, 90 percent of commercial talk radio is conservative; only 10 percent is liberal. (This study does not include Public Radio, which by statute is required to provide differing points of view. One is as likely to hear a Republican's views as a Democrat's. And NPR hosts don't beat up on anybody.)

KSAC shared another characteristic with other liberal radio stations: It had a tiny, 1,000-watt transmitter. Tough for a little station that barely reached Sacramento's suburbs to compete with 50,000 watt giant KFBK, whose signal stretches from Chico to Modesto, from Reno to that little town of San Francisco. Despite KFBK reaching millions more potential listeners, KSAC mustered an audience nearly 20 percent that of KFBK's. (Its ratings were double local conservative station KTKZ, which has a 5,000-watt transmitter.) And Arbitron showed the progressive station's audience was steadily growing. KSAC was the little station that could.

Until it couldn't.

In the Bee: http://www.sacbee.com/110/story/927485.html

Printable PDF file

Margie Metzler response:

This article was one of the most valuable the Bee has ever printed. Town & Country Democrats (www.tcdems.org) has a group dedicated to bringing back Progressive radio which has been absolutely stymied, after demonstrating, joining the stations (KCTC and, now, KSAC) to help drum up support and advertisers, and listening rabidly. We participated in events Christine Craft organized and we loved what our stations did for us. We tried everything, including starting our own stations. The 1996 Congressional action you cited obliterated smaller, local stations and created an environment where a radio station costs many millions of dollars if you can find one for sale at all.

We are bereft without our Progressive radio hosts because they are educated, civil, and most of all, while they certainly ferreted out information favorable to our Progressive worldview, they give us facts and they annotated their sources. Thom Hartmann, Peter B. Collins, Randi Rhodes and others told us exactly where they got their information and their websites had direct links. This information was often not available anywhere on TV, newspapers or other radio stations. They also took calls from everyone and treated them civilly. They sent us to bookstores, libraries and websites in droves, and we loved them for it. None of this happens with conservative talk shows!

Democracy can survive only if voters have the facts they need to make thoughtful decisions.

My personal efforts now have been to join Access Sacramento (http://www.accesssacramento.org/ ) and the common Cause Sacramento Media Group (http://www.commoncause.org/site/pp.asp?c=dkLNK1MQIwG&b=2896519). I am talking all the TV and radio classes I can find. I also listen to Air America, Ed Schultz and Peter B Collins on the Internet whenever I can. But none of this gives me back my friends on my car radio, and that leaves a huge void in my life.

From John Chendo:

Mark Twain, a local Sacramento reporter in the 1850's, said: "It's very hard to change the opinion of anyone who's being paid to hold it."

We have a media market, especially among talk radio hosts, which is dominated by big corporations, some of them under the cover of religious tax exemptions.

Ronald Reagan, when he rescinded the Fairness Doctrine in 1987, which had worked for fifty years , said that he thought big corporations would voluntarily provide fair and balanced reporting, because big corporations automatically act in the nation's best interest (this was before the pervasive growth of multinational corporations). A strange idea: that corporations, but not people, can be automatically trusted to observe ethics and laws by making all laws and regulations "voluntary" for corporations.

This has led us down a slippery slope of unchecked permissiveness for the rich to get up to 45% of media market control.

Not having access to a variety of sources (e.g. Why is there always a Business section but never a Labor section?) has led to the current corruption of language, and a budget-busting war without being declared and with no specific reasons -- no exits, and overwhelming repercussions on every state and local budget. As LBJ proved: we cannot afford both "guns and butter." Our war budget hits every U.S. school, construction site, hospital, health plan, food price, fuel cost, and emergency preparedness. We have a Katrina-kind of government run by no-bid contractors-in-chief who get to decide what we hear on the radio. Mostly noisy screaming which makes torture seem normal.

It is worth remembering that the Kremlin-sponsored newspaper was named "Pravda," the (Absolute) Truth.

Thomas Jefferson wrote: "If a nation expects to be ignorant and free,in a state of civilization,it expects what never was and never will be." Pope John XXIII in Pacem in Terris (1963) referred to the UN Declaration of Human Rights of 1948: "in most solemn form, the dignity of a person is acknowledged to all human beings; and as a consequence there is proclaimed, as a fundamental right, the right of free movement in search for truth...and the right to a dignified life."

Progressive Talk Radio: Can it Work? (Meeting, April 9, 2008)

As you probably know by now, our only progressive radio station, KSAC 1240 AM, morphed into a gospel music station this week. On April 9, our meeting was devoted to a discussion of what happened, and immediate and long-term possible solutions.

Steve Reed and Arnie Godmintz shared their insider information about what happened this week. Both agreed that it was not ideology, but economics, that caused KSAC to drop progressive talk. We knew they needed more sponsors, and Steve talked about his efforts in that direction. They really needed some large corporate sponsors, but that never happened for a combination of reasons. David Quinlan, who is new to our group,, brought in the Arbitron ratings, which showed that KSAC was trending up and was by no means in a bad position. Steve noted that Progressive talk shows need to have marketing staff familiar with the Progressive community.

Margie noted that she is educating herself about media issues and technology by taking classes at Access Sacramento. (They're free and you can have your own online show after you complete training: http://www.accesssacramento.org/).

We came to the conclusion that our best bet in the long run is to talk to other local stations and get them interested in running "our" shows. We will all see what we can do individually and stay in contact. (Contact Margie at margiemetz@hotmail.com to get on the list.)

In the meantime, Steve talked about his SIRIUS receiver and how to use it, Lyn Stueve described using an IPOD to download podcasts, and we all noted that you can still hear some stations online:

About KSAC

  • From the Sac Bee: (http://www.sacbee.com/102/story/820109.html)

    KSAC (1240 AM) adopting gospel format
    By Rachel Leibrock - rleibrock@sacbee.com
    Last Updated 6:13 pm PDT Friday, March 28, 2008
    Nationally syndicated talk show host Mike Malloy just called to confirm that the KSAC (1240 AM) rumors are true:
    The station is changing to a gospel format Monday morning.
    "I got the call from (KSAC general manager) Paula Nelson today -- she told me it broke her heart to have to make the change," Malloy says.

The Atlanta-based talk show host, whose show has been carried daily on the station, says he first heard about the switch earlier this week via his boss, Nova M Radio CEO John Manzo.
Manzo, on the phone from Phoenix, also confirms the switch.
The reason? Economics.
"They don't have the revenue to support the format," Manzo says.
Malloy put it in even clearer terms.
"It's not a ratings thing -- we have plenty of listeners," Malloy says. "KSAC is experiencing what most other liberal talk show format stations are experiencing - it's not a lack of audience, it's a lack of business support."
In other words, not enough advertising dollars.
Big-name, deep-pocketed businesses, Malloy says, are turned off by the station's progressive format.
"If you listen to Rush Limbaugh or Sean Hannity, you'll hear (plenty) of national ads," he says. "If you listen to someone like me or Randi Rhodes, there's a complete lack of those types of sponsors."
It's a problem plaguing liberal talk radio in markets across the United States, he adds, noting that stations in San Francisco and San Diego have been forced to make similar changes.
For more on this, read Leibrock's blog postings at 21Q (www.sacbee.com/21q).


Archives: How we tried to get back KCTC (Feb. 2007)

Bring back Progressive Talk, KCTC (Meet at the station, 5345 Madison Ave., Sac. 95841 -- near Garfield) 4:30-6, Wed., Feb. 21): Margie Metzler (916-921-5008) or Steve Reed. (This action now has its own page! Click here!) Call the station: direct line to General Manager John Geary, 339-4209); jgeary@entercom.com; Call Entercom: Phone: 610-660-5610; Fax: 610-660-5620

Contents: (The latest news and events are on the top; see bottom for the basic news and explanations of events.)

Other Great Links!

The Latest News

Air America grounded for good?
February 16, 2007
http://www.sacbee.com/static/weblogs/ticket/archives/005655.html

The small but loyal Air America following in Sacramento is casting about, trying to find a place to listen to Randi Rhodes (pictured) and other lefty talkers now that KCTC (1320 AM) has announced it's going all-sports as of Feb. 26.

One place Air America probably won't turn up is on rival liberal station KSAC (1240 AM). This is not a surprise. There are some bad feelings between management.

"Probably not gonna happen," says Paula Nelson, owner of KSAC. "You just don't burn bridges like that. I just don't see it, but I suppose you can never say never."

You may recall that Air America programming originally aired on KSAC, but the syndicated company jumped ship in November 2005, ostensibly because KCTC offered a bigger signal to reach areas outside of Sacramento. After Air America left the KSAC airwaves, Nelson filed a claim saying she was owed nearly $1 million from the company. The claim is pending, Nelson says.

Meanwhile, KSAC cultivated its own left-leaning syndicated talkers, including Ed Schultz. Nelson says she believes her lineup is superior to the old Air America lineup - especially since Al Franken has left the air to run for the U.S. Senate.

Might KSAC nab some of KCTC's local lefty talkers, such as Enid Goldstein and Scott & Sims, and use them to supplement afternoon drivetime talent Christine Craft?

"Oh, I don't know," Nelson says. "It's too soon to think about that. It's just sad what (KCTC) did."

Posted: Sam McManis on February 16, 2007 12:13 PM

From Aldous Tyler at NonStop Radio

From: NonStop Radio [mailto:proceed@NonStopRadio.com]
Sent: Monday, February 19, 2007 5:19 AM
To: margie metzler
Subject: Re: Clarification: Sacramento!

On http://www.nonstopradio.com/efforts.html it now reads:

Sacramento -

Sacramento, California's oldest incorporated city, has had two Progressive Talk outlets, and the one devoted to Air America and local Progressive voices is in jeopardy! KCTC 1320 AM is scheduled to be flipped to ESPN SportsTalk as of February 26th. KCTC's success in blending the best of national and local Progressive voices must be saved! Sacramento proves that there is more than enough programming to have more than one Progressive Talk outlet in a city. More, with how many conservative talk outlets there are, two doesn't even begin to balance the scales. One, alone, is simply not acceptable.

I am more than willing to be of more help, as well. Have you started a petition yet? I didn't see one.

Aldous

Finally, KCTC Announces the Changes on its Site

A MESSAGE FOR THE LISTENERS OF AM 1320 SACRAMENTO'S LEFT CHANNEL: For the last 1 ½ years, KCTC has been Sacramento's Left Channel. As an Air America affiliate, with its own staple of local programming, the station has been a voice for the liberal point of view. We wanted you to know, however, that there are changes ahead for KCTC. On Monday, February 26th, KCTC will become ESPN 1320, carrying the complete sports programming of the ESPN radio network. For the first time, Sacramento will have a station that is all sports...24 hours a day, seven days a week. We appreciate your past support of the Left Channel. If you would like to express an opinion on this change, you may do so by sending an e-mail to kctccomments@kctc.com.

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Report on the Feb. 16 Demonstration (Pictures at bottom of page)

(Feb. 16 2007) The demonstration today was just terrific! About 30-35 people were there at various times Some came at 8 (and made signs at La Bou) and we stood in front of KCTC till 11. Then we regrouped at La Bou and had a post-mortem of the event.

Everyone had a great time, the people who showed up were just terrific, and we are doing it again: Wednesday, Feb.21st, 4:30 to 6 (so we can include more full-time workers and catch the commuter traffic on Madison) Again, the address is 5345 Madison Ave. (near Garfield). Our signs were great but we felt that we should have had KCTC and/or 1320 on all of them, plus John Geary's e-mail (jgeary@entercom.com) on some signs so people driving by can write as well..We had hoped to speak to the manager, John Geary, but that didn't happen. Maybe next time.

Lots of people honked and cheered, one guy jeered us. Not bad.

We need to write to John Geary (at jgeary@entercom.com ). Read the article from teh Sacramento Bee below. He thinks "they really haven't heard any outcry." Please prove him wrong. Please also continue writing and calling Entercom corporation (610-660-5610 phone or 610-660-5620 fax.)

Our groups represented a whole bunch of organizations: Town & Country Democrats (www.tcdems.org ), Capitol Area Progressives (CAP). Sacramento MoveOn, Sacramento for Democracy (www.sacramentofordemocracy.org ), Placer County Democrats, Democracy for America, Grandmothers for Peace, Stonewall Democratic Club, Freedom from War (now TeachPeace, http://www.teachpeace.com), Indy Media (www.indymedia.org ), Sac County Democratic Central Committee, the Sierra Club, Gray Panthers, (www.gpcal.org), Davis Democratic Club (http://yvm.net/vme/democrats/), and probably a host of other organizations.

We are in for a lot of research on radio stations and the media. We do have some real expertise in several areas.
Entercom is a huge corporation; someone said it is second only to Clear Channel.

We will be contacting Media Matters, Alice Germond at alicegermond@dnc.org, Kucinich (Margie thought he is head of the Media Oversight Committee... but now notes she can't find any such committee....)

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Margie: Letter to the Bee re article below (Feb. 17)

Re: Media Insider: Left-leaning 1320 readies shift to all-ESPN format, Feb. 16

I read with dismay the Feb. 16 article regarding loss of Air America radio on KCTC, as well as very beloved locals Scott Forrington, Andy Sims, Enid Goldstein, and Manager Charlie Weiss. Not only do they give us real news and information, but they have been wonderful to the community in terms of participating and publicizing local events of the many progressive organizations in the Sacramento area. The comment by station manager John Geary particularly stunned me: "It was a pretty small (Air America) audience, and we really haven't had any outcry."
There are thousands of us who are outraged and/or depressed by this action. In fact, 30 people demonstrated at the studio on Friday, which was a weekday and with only 2 days notice. We'll be there again at 4:30 Wednesday, Feb. 21. In addition, I must protest the comment "A group of Air America supporters calling themselves Town & Country Democrats." The Town & Country Democratic Club (http://www.tcdems.org/) has been active for over 40 years, and the Bee should know it. But while we started the ball rolling, every Progressive organization in the greater Sacramento area is now involved and making noise. We'll show Mr. Geary "outcry"!

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Bee article Feb. 16: Media Insider: Left-leaning 1320 readies shift to all-ESPN format

By Joe Davidson - Bee Staff Writer
Last Updated 12:07 am PST Friday, February 16, 2007
Story appeared in SPORTS section, Page C2

At long last, Sacramento can soon boast of having two all-sports radio stations to match markets of similar or larger size across the country.

Thursday, officials from KCTC (1320 AM)confirmed the station will ditch its liberal talk format and go with continuous ESPN sports programming beginning Feb. 26.

John Geary, general manager of Entercom Sacramento, which owns KCTC, said the 5,000-watt station was changing from Air America programming to sports to pursue "a new direction," which is pretty obvious.

The ESPN lineup will provide new options for local listeners who receive their sports fix from KCTC (1140 AM), the Kings' flagship, or San Francisco's KNBR (680 AM), home of the Giants and Gary Radnich in the morning.
The move marks another in a number of big changes at KCTC, including dismissal of hosts and program directors. It also means 1140, easily the dominant sports programmer in town, can expect a serious challenge for listener loyalty and local advertising dollars, though it might be awhile before KCTC develops local programming.

The audience that tuned into Air America shows simply wasn't broad enough, Geary said. In short, there are more fans of left-handed pitchers and passers than there are of left-leaning politics.

"It was too narrow for us," Geary said. "So we started looking at ESPN. It was a pretty small (Air America) audience, and we really haven't had any outcry. We couldn't see growing with what we had.

"We don't look at this as, Oh, boy! We're going after 1140! Their success at 1140 speaks for itself. But we feel we're offering something, too."

And in some cases, something better.

KHTK has some excellent, entertaining hosts, including the morning "Rise Guys," featuring Whitey, Phantom and F.P.; Mike Lamb in the afternoon; Jim Kozimor when his program is on in the evening; and Jim Crandell and Chris Townsend and Larry Krueger on Saturdays.

But programming holes include the "Don & Mike Show," a sudden switch from sports in the afternoon (though too popular to drop). When KCTC switches over, listeners during that noon-4 p.m. slot who want to stick with sports can listen to "The Dan Patrick Show."

A group of Air America supporters calling themselves Town & Country Democrats have planned a protest rally for 9 a.m. today in front of Entercom's Madison Avenue studios.

Entercom looks at the change -- pending official approval by ESPN, that company's officials said Thursday -- as much-needed good news. Another Entercom station in Sacramento, The End (KDND, 107.9 FM), elicited significant public disgust when a participant in one of its contests died after consuming too much water while station "personalities" egged her on.

Geary said that topic remains "something I can't talk about."

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More Info from Bill Lackemacher

Also, last year Air America lost it's station in Phoenix (KXXT 1010). The station was bought by a Christian group that wants to close down AA stations across the country.

While Phoenix did lose that station, they fought back and got another signal and started another AA station (KPHX 1480). Note: It's not really an AA station, they actually have a bunch of non-AA hosts (Jones: Miller, Press; Nova-M: Malloy, etc...). Malloy was very instrumental in getting progressive radio back on the air in Phoenix. I could be wrong, but if I remember correctly, Ed Schultz was very negative about the whole deal (kind of a why waste your time attitude).

This was one of the ways they got a new station. They sold pixel ad space on this website: http://www.gotstation.com/ We may want to try something similar. They also had another site, www.SaveAirAmericaPhoenix.com I think they raised $500,000 in a month to get the new station.

Here's some more background on it.
http://www.dailykos.com/storyonly/2006/3/6/14224/15872

http://www.huffingtonpost.com/sheldon-drobny/save-air-america-in-phoen_b_16874.html
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Second e-mail regarding the Demonstation with more info on Attempts to Stifle Air America

Subject: Focus on the real goal: stopping corporations from controlling the media

I have gotten e-mails from a couple of people who think this fight is about one or two people. It's not.

I wouldn't ask you wonderful people to go to all this trouble unless I thought there were a larger goal. To me, the issue is whether we take a stand to keep corporations from wiping out the only honest media we have. I added three articles below, two about a similar stand the folks in Madison, WI took when the same thing happened to them. (They won!) The third is about something called non-stop radio, which is working to keep progressive radio alive. We may lose, of course, but I want to try. I want to go on record as saying I am going to fight back.

I will come up with a petition and bring it to the demonstration tomorrow. (Download petition here.)

Two different people have pointed out that John Geary is the General manager and we should communicate with him. They also pointed out that this change in programming is a done deal. I know that. It was a done deal in Madison, too, and the decision was reversed.

New contact info for KCTC: John Geary is the General Manager. Charlie Weiss has not been heard from so please contact Mr. Geary. I know you don't get heard and I know they just pass you on. The point is to have large numbers of people continuing to complain. PLEASE don't stop yet!! Also, continue to contact Entercom corp. You could fax them if you won't want to hear their callous indifference!

General Manager John Geary (direct line 339-4209); jgeary@entercom.com

Margie

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Wikipedia Article: Madison

Air America will Stay on the air in Madison, WI POLITICS – After a large backlash, Clear Channel Radio is keeping its Air America affiliate on the air instead of switching the progressive talk format to Fox sports. Citing the overwhelming negative reaction to the planned change, the nation's largest radio station operator said it would keep 92.1 FM on the air as a progressive talk station.

From Wikipedia: http://en.wikipedia.org/wiki/Madison,_Wisconsin

Air America's Madison affiliate The Mic 92.1 FM, WXXM announced on November 10, 2006 it would switch to all sports programming by the end of the year; a spokesperson for Clear Channel in Madison later announced that the station would remain an Air America affiliate after a massive public outcry against the proposed change in format.[21] The public protest included thousands sending petitions, emails, and letters, and a public protest of 500 people along with elected officials Madison's Mayor Dave Cieslewicz and U.S. Rep. Tammy Baldwin, D-Madison. Promising improved support and advertising sales, a local investment group plans to make Air America and The Mic more successful. Valerie Walasek, an organizer of the protests stated, "It's evidence that as people stand up and demand what they want and demand they are going to take back the airwaves, somebody will listen."[22] The station features the Air America lineup and local programs with Matthew Rothchild's Progressive Radio and Free Thought Radio from the Freedom From Religion Foundation.

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Non-Stop Radio: See http://www.nonstopradio.com/:

NonStop Radio has three core purposes:

1. To discover and assist grassroots movements in keeping threatened Progressive Talk stations on the air for their communities,

2. To assist grassroots efforts in re-establishing Progressive Talk stations where they have been canceled, or set up new Progressive Talk stations for markets not yet exposed to it, and

3. To act as a clearinghouse of information so that activists everywhere can come to the aid of threatened and canceled stations, and to also distribute tips and tricks so that any non-threatened station can be made less vulnerable by its supporters.

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The Original Call to Action

Join Town & Country Democrats! Demonstrate, make phone calls and write letters to save Sacramento’s Air America access

On Tuesday afternoon of Feb. 12, most of the staff of radio station KCTC suddenly found themselves unemployed. KCTC had two local radio shows, the Morning Retort with Scott and Sims, and an evening show, Enid Live. These two shows were wonderful to the Progressive community; they provided financial and emotional support and publicized Progressive events in the area.

In addition, the rest of their programming was Air America and included Thom Hartmann, Ring of Fire, and Randi Rhodes. KCTC is the only station in the area to carry those programs. Air America is still going strong, but we in this area will not hear them. The layoffs were ostensibly about money, but this would not be the first time corporations have tried to silence Air America. We can’t let that happen here! Time is of the essence! It is clear that the station’s corporate offices (Entercom, www.entercom.com, 610-660-5610) intend to drop Air America and make the KCTC a sports channel. Our sources indicate that this will happen as early as next week, so please act now. WE NEED YOUR HELP TO STOP THIS ATTACK ON THE BEST PROGRESSIVE RADIO THERE IS!

    • Come to a Demonstration at the station in Sacramento, Friday, Feb. 16, 9-11 am. Meet at La Bou, Madison and Garfield, between 8 and 9, or just go to the station. BRING SIGNS! Info about the station:
      Phone: 866-303-2270; 5345 Madison Ave., Sac. 95841; ofc hours 8:30-5:30; Manager, Charlie Weiss, 916-334-7777; advertising, Jennifer George, 916-339-4574. PLEASE show up, and bring everyone else you can find!
    • Write KCTC, 5345 Madison Ave., Sac. 95841 or go to http://www.kctc.com/contactus.asp, and complain bitterly. And call them at 866-303-2270. Why not do all three?
    • Call or fax their corporate offices:
      Entercom Communications Corp.
      401 City Avenue, Suite 809
      Bala Cynwyd, Pa 19004
      Phone: 610-660-5610
      Fax: 610-660-5620
    • Pass on this information to every Progressive individual and organization you know!
    • Write letters to the local newspapers!
    • Contact anyone you may know in the media.
    • Are there more options?? Can we start our own radio station? Got more ideas???

Questions? Call us!

Margie Metzler, (916) 921-5008 or 248-6148 or margiemetz@hotmail.com

Steve Reed, (916) 202-8577 or stevreed@hotmail.com

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Pictures

Feb. 16 Demonstration (Margie and Paula took these)



 

Town & Country Democratic Club
PO Box 1286
Citrus Heights, CA 95611-1286
For more information contact
Margie Metzler at (916) 921-5008
Email: margiemetz@hotmail.com
Webmaster: Margie Metzler margiemetz@hotmail.com
Newsletter: Lyn Stueve at margiemetz@hotmail.com

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